- Added user-friendly URLs and breadcrumbs
- Optimized robots.txt and sitemap.xml
- Added social profiles and products microdata mark-up
- Designed and configured 404 error page
Cat watches for men and women online by caterpillar
Established for more than a century, Caterpillar is the world’s leading manufacturer of mining and construction equipment. In redesigning their wristwatch website, we preserved the brand’s rugged charm while creating a flawless user experience using the latest e-commerce technologies.
Requirements
Magento 2, Mobile-friendly, From Scratch, Support, Performance Optimization, Conversion Optimization. B2C and B2B versions
OPTIMIZATIONS
ADDITIONS
- Downloadable manuals
- Functional filtering for products
- Multiple languages
- Multiple currencies
- Store Locator allows users to find any retail store in Europe and the USA using an interactive map
- Payment Form
- Ingenico payment gateway
- Fully reworked product pages
- SEO-friendly improvements
- Collections module
Results
- High Google Ranking
- Better speed and performance
- Increased web traffic and sales